How a family-owned painting contractor cut cost per lead by 66% with Pearl Diver
Integrate your CRM with other tools
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How to connect your integrations to your CRM platform?
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Techbit is the next-gen CRM platform designed for modern sales teams
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Why using the right CRM can make your team close more sales?
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What other features would you like to see in our product?
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A family-owned contractor serving Phoenix and Tucson is known for their professionalism, quality craftsmanship, and industry-leading warranties. To grow their customer base, they partnered with a marketing agency that ran Google PMAX campaigns. While the campaigns generated leads, the cost per lead ballooned to $102, making acquisition unsustainable.
Looking for a smarter way to target, the team tested Pearl Diver. By activating fit-focused buyer intent audiences, they ensured their ads reached homeowners and businesses actively seeking painting services. This shift replaced broad targeting with precision, allowing every dollar of ad spend to connect with people ready to buy.
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Pearl Diver helped the painting company transform paid media into a predictable growth channel. Their marketers gained control over acquisition costs, while the sales team benefited from a higher volume of qualified leads.
With lower CPL and stronger pipeline health, the contractor could focus on what they do best—delivering high-quality painting services backed by their trusted family reputation.
Get ready to unlock high intent leads that actually convert!
Let’s talk — reach us at sales@pearldiver.io today.
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